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Advanced Television

Study: UK digital adspend up 13% in H1 2026

The UK digital advertising market reached £21.2 billion (€24.7bn) in the first six months of 2026, up 13 per cent year on year, according to IAB UK’s Digital Adspend Study HY 2026, produced with mediasense. Advertisers invested almost £5 billion more in digital advertising in H1…

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