✦ Ad Nuggets
Ad Nuggets / Marketing Dive
Marketing Dive

Axe vies for more mature brand positioning while nodding to Y2K roots

New ads for the Unilever brand show men briefly turning back into their teen selves, popped collars and all, as Axe states, “You got better. So did we.”

Read the full article on Marketing Dive →

Track more AdTech & media news in the app →