Ad Nuggets
Ad Nuggets / Advanced Television
Advanced Television

BBC, Channel 4 discussing cost-cutting tie-up

The BBC and Channel 4 have reportedly held preliminary talks with the UK government regarding a broader tie-up of certain operations, according to a Reuters report. One option said to be under discussion would combine Channel ‌4’s advertising operations, channels including E4…

advertising

Read the full article on Advanced Television →

Track more AdTech & media news in the app →