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Ad Nuggets / MediaPost
MediaPost

Marketers Recycle Audiences Even When Their Budgets Go Up

Senior marketers at large companies continue to aim their ads at the same groups of people even when their budgets go up. Taboola found in a survey that 81% agree that they recycle audiences, PPC Land reports. In a survey of 326 high-level marketers at large companies, Taboola…

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