Ad Nuggets
Ad Nuggets / PPC Land
PPC Land

Streaming gains 6.2 points of US TV ad exposure in a year, Comscore finds

Broadcast held 43.2% of US TV ad exposure time in August and cable 34.5%, with YouTube at 44.4% of streaming. Why does ad time still lag the shift to streaming?

streaming

Read the full article on PPC Land →

Track more AdTech & media news in the app →