Ad Nuggets
Ad Nuggets / Beet.TV
Beet.TV

AI Agents will ‘Reshape’ Media Buying, but Humans Still Set the Agenda

The advertising industry could be racing toward a future where autonomous software agents discover inventory, optimize campaigns, and execute buys with minimal human intervention. But even the most bullish practitioners acknowledge the technology is still in its infancy. At a…

advertisingmediamedia buying

Read the full article on Beet.TV →

Track more AdTech & media news in the app →