invidis

Retail Media: Spar Integrates In-Store Channels with Footprints AI

European food retailer Spar wants to plan, book, and run retail media campaigns across all channels. For this, it is partnering with Footprints AI, whose software predicts purchasing behavior. The Romanian adtech provider Footprints AI is equipping Spar International with its…

Read the full article on invidis →

Track more AdTech & media news in the app →