Ad Nuggets
Ad Nuggets / PPC Land
PPC Land

SemaBOX finds African podcasts priced 71% lower despite higher engagement

YouTube engagement hit 2.75% against a 1.5%-2.2% benchmark across 330 episodes. Can a $1.4m modelled gap close while Spotify's Partner Program skips Africa?

SPO

Read the full article on PPC Land →

Track more AdTech & media news in the app →