Publica

Spécialiste CTV pod bidding racheté par IAS, reference pour monétisation streaming premium

CTV SSPPod BiddingCTVPod BiddingSSPFrequency CappingOTT

HeadquartersNew York, US

Founded2018

ParentIntegral Ad Science (IAS)

Employees~100

MarketsUS, EU, UK

Related activity

Integral Ad Science → Publica (CTV ad server) (CTV / Measurement, $220M)

2021-08-24 · Publica is a tracked AdTech player (CTV SSP, Pod Bidding) — check its profile for the fuller picture. Comparable: Innovid → TVSquared for $160M (2022-02-07) — same sector (CTV / Measurement).

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