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Brand
Bayer
Bayer media account, agency relationship and recent activity tracked on Ad Nuggets.
Headquarters
Leverkusen, DE
Revenue
€47.6B
Ticker
BAYN.DE
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Related activity
Initiative (formerly IPG, now Omnicom) — media/creative/production consolidation (~$752M) effective Jan. 2026, taken over from EssenceMediacom
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